Terms of Service
Last updated: January 6, 2026
By accessing and using BuyerSense ("the Service," "we," "us," or "our"), you accept and agree to be bound by the terms and provision of this agreement. If you do not agree to abide by the above, please do not use this service.
These Terms of Service ("Terms") govern your access to and use of BuyerSense, including any content, functionality, and services offered on or through our website.
BuyerSense is a platform that provides conversion performance analysis and benchmarking services for SaaS companies. Our service includes:
- Analysis of website conversion funnels (homepage, pricing, signup, and demo pages)
- Performance scoring and grading
- Benchmarking against industry competitors
- Public display of analysis results and rankings
- Educational insights and best practices
We reserve the right to modify, suspend, or discontinue any aspect of the Service at any time, with or without notice.
Some features of our Service may require you to provide information or create an account. When you create an account, you agree to:
- Provide accurate, current, and complete information
- Maintain and promptly update your account information
- Maintain the security of your account credentials
- Accept responsibility for all activities that occur under your account
- Notify us immediately of any unauthorized use of your account
You are responsible for maintaining the confidentiality of your account information and password. We reserve the right to suspend or terminate accounts that violate these Terms.
You agree to use the Service only for lawful purposes and in accordance with these Terms. You agree not to:
- Use the Service in any way that violates any applicable federal, state, local, or international law or regulation
- Submit false, misleading, or fraudulent information
- Attempt to gain unauthorized access to any portion of the Service or any systems or networks connected to the Service
- Use automated systems (bots, scrapers, etc.) to access the Service without our express written permission
- Interfere with or disrupt the Service or servers or networks connected to the Service
- Transmit any viruses, malware, or other harmful code
- Use the Service to harass, abuse, or harm other users or third parties
- Impersonate any person or entity or misrepresent your affiliation with any person or entity
- Collect or harvest any information from the Service without our express written permission
- Use the Service for any commercial purpose without our express written consent
When you submit a website URL for analysis, you understand and agree that:
- The analysis results may be displayed publicly on our platform
- Your website may be included in our benchmarking database and compared with other websites
- Analysis results, scores, and rankings will be visible to other users
- We may use the analysis data for research, analytics, and improvement of our Service
- You have the right to request removal of your website from public display, subject to our review
By submitting a website for analysis, you represent that you have the authority to authorize such analysis and public display, or that you have obtained all necessary permissions.
6.1 Our Content
The Service and its original content, features, and functionality are owned by BuyerSense and are protected by international copyright, trademark, patent, trade secret, and other intellectual property laws.
6.2 Your Content
You retain ownership of any content you submit to the Service. By submitting content, you grant us a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, adapt, publish, translate, and distribute such content for the purpose of operating and promoting the Service.
6.3 Third-Party Content
All company names, logos, and trademarks displayed on our platform are the property of their respective owners. BuyerSense is not affiliated with, endorsed by, or sponsored by any of the companies featured. Our platform is for educational and benchmarking purposes only.
THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. WE MAKE NO WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.
We do not warrant that:
- The Service will be uninterrupted, secure, or error-free
- Any defects or errors will be corrected
- The Service is free of viruses or other harmful components
- The results of any analysis are accurate or complete
Our analysis and scoring are based on automated algorithms and publicly available information. Results are provided for informational and benchmarking purposes only and should not be considered as professional advice or guarantees of performance.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT SHALL BUYERSENSE, ITS AFFILIATES, AGENTS, DIRECTORS, EMPLOYEES, SUPPLIERS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, PUNITIVE, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR EXEMPLARY DAMAGES, INCLUDING WITHOUT LIMITATION DAMAGES FOR LOSS OF PROFITS, GOODWILL, USE, DATA, OR OTHER INTANGIBLE LOSSES, ARISING OUT OF OR RELATING TO THE USE OF, OR INABILITY TO USE, THE SERVICE.
Our total liability for any claims arising from or related to the Service shall not exceed the amount you paid us, if any, in the twelve (12) months preceding the claim.
You agree to defend, indemnify, and hold harmless BuyerSense, its affiliates, licensors, and service providers, and their respective officers, directors, employees, contractors, agents, licensors, suppliers, successors, and assigns from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys' fees) arising out of or relating to your violation of these Terms or your use of the Service.
We may terminate or suspend your access to the Service immediately, without prior notice or liability, for any reason whatsoever, including without limitation if you breach these Terms.
Upon termination, your right to use the Service will cease immediately. All provisions of these Terms which by their nature should survive termination shall survive termination, including ownership provisions, warranty disclaimers, indemnity, and limitations of liability.
You may discontinue use of the Service at any time by ceasing to access it.
These Terms shall be governed by and construed in accordance with the laws of the jurisdiction in which BuyerSense operates, without regard to its conflict of law provisions.
Any disputes arising out of or relating to these Terms or the Service shall be resolved through binding arbitration in accordance with the rules of the applicable arbitration organization, except where prohibited by law.
We reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material, we will provide at least 30 days' notice prior to any new terms taking effect.
What constitutes a material change will be determined at our sole discretion. By continuing to access or use our Service after any revisions become effective, you agree to be bound by the revised terms.
If you do not agree to the new terms, you are no longer authorized to use the Service.
If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service and supersede and replace any prior agreements.
If you have any questions about these Terms of Service, please contact us:
- Email: legal@buyersense.com
- Website: www.buyersense.com
We will respond to your inquiry within a reasonable timeframe.